Whether entering this space for the first time, or extending your current marketing capability with new campaign software, the process has a number of elements to consider.

The undertaking involves a number of people, process and technology changes alongside the software selection & implementation – and understanding these up front can be the difference between delivering your business case or months of frustrating delay.

CVM People share the benefit of their experience, having completed numerous capability deliveries across the globe and been involved in all of the various stages often associated with a transformation.

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